Sony KDL-37W5500 (KDL37W5500U): Mid-sized LCD TV presents an Immaculate Picture

Designed to give the best viewing experience, Sony KDL-37W5500 is an impressive LCD TV. Displaying pictures that are fluid and life-like, it offers a sharp view without a blur. Slim, elegant and cool, the KDL-37W5500 features an LINE design concept conveys that enhances the TV’s looks. Sharing the same design, connectivity, user menu, EPG and infrared remote control as its recently-launched sibling, the KDL40W5500, this television from the Sony Corporation has fantastic screen/backlight uniformity. As soon as calibration is done, it does not exhibit a wisp of clouding nor backlight bleeding. Excellent picture performance, the Sony KDL37W5500 is armed with near-D65 greyscale post-calibration. Skin tones looked the part, though the slightly compressed colour gamut was slightly less vibrant. Calibrated black level on the Sony KDL37W5500 was 0.09 cd/m2.

The Sony KDL37W5500 LCD television has managed to display convincing blacks to convey depth and realism beyond what other competitors could hope to achieve. In Cinema mode, point gamma hovered around the 2.2 ideal throughout; the change is realistic as pictures rise from dark to bright and are complemented by revealing shadow detail. When set to “Full Pixel” to achieve 1:1 pixel mapping, the high-definition detail extraction and presentation is impeccable. Very impressive for a 37 inch LCD television, the Sony KDL-37W5500 (KDL37W5500U) offers commendable black-level performance, circa-2.2 gamma, exquisite high-definition detail and highly competent film mode deinterlacing. All in all, an advanced and modern LCD TV, Sony KDL-37W5500 is worthwhile buy.

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